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Mass Texting Services: Everything You’ll Ever Need to Know

August 8th, 2024 | 5 min. read

By Aaron Boatin

Mass texting service 101 with people on their phones in background hero

Have you ever wanted to share important news or updates with a big group of people all at once? And have you wanted to do that without footing a huge bill at the end of the month?

That’s where a mass texting service comes in! It's a super handy tool that lets you send text messages to many folks at the same time—like sending out a group message, but way easier.

We at Ambs Call Center have been providing business with this option for many, many years now so we're familiar with the ins and outs of a mass text messaging service. In this blog we're going to walk you through everything you need to know about sending bulk SMS messages for your business. Then, we'll help you with assessing whether or not it's right for your business.

  1. What is a Mass Texting Service?
  2. What Can a Mass Texting Service Do?
  3. What are the Benefits of Using a Mass Texting Service?
  4. How Do You Send Mass Texts?

Now, let's dive into it.

What is a Mass Texting Service?

A mass texting service is a service that allows you to reach a broad set of contacts through a text message that usually details a promotion, offer, or alert. It works by letting you craft a message and send it to a wide audience. Imagine being able to notify your clients about a flash sale, update your team on a project deadline, or remind your customers about an upcoming event—all with just a few clicks.

What Can a Mass Texting Service Do?

Businesses can use mass texting for all sorts of reasons! You can send out discount codes to your customers, share important updates with your team, or remind clients about appointments or events. And if you’ve got a lot on your plate, you can schedule messages to go out at just the right time. It’s like setting up a meeting—just pick the time and let everything fall into place!

So, you can keep everyone in the loop without the hassle of reaching out to each person one by one. It’s quick, effective, and a great way to stay connected!

What are the Benefits of Using a Mass Texting Service?

Whether you're running a business, a nonprofit, or even managing a large community group, mass texting can revolutionize how you stay connected with your audience. Let's explore some of the fantastic benefits that come with this service.

1. Speed of Delivery

First up, it’s lightning fast. Picture needing to inform your team about a last-minute meeting or update customers on a special promotion. With mass texting, you can send a message to hundreds—or even thousands—of people in just seconds. No more sending individual messages and waiting for responses. It’s like turning on a light switch—instant communication!

2. Increased Engagement Rate

Next, let’s talk engagement. Mass texting opens up a two-way conversation. When customers, team members, or event attendees can easily respond to you, it builds trust and connection. It’s like having a friendly chat over coffee rather than a formal presentation. And here’s the kicker: people are much more likely to respond to a text than an email. With a 98% open rate on texts compared to just 20% for emails, you can be confident your message is being seen!\

Bulk text messages offer two-way messaging so your clients/team feel supported always.

3. Personalized, Human Communication

Another major advantage? Personalization. When you send bulk SMS messages, many providers allow you to include custom fields—like the recipient's name—so your messages feel tailored just for them. This personal touch can make a big difference in how your audience views your organization. It’s like sending a personalized thank-you note instead of a generic message; it shows you care.

4. Track the Relevant Metrics

And if you’re data-driven, you’ll appreciate the analytics features. You can see who clicked on your links, which SMS text messages got the most replies, and even how many people opted in or out. These insights help you refine your approach for even better results in the future.

5. Cost

Finally, it’s budget-friendly! Many mass texting services, like Ambs Call Center’s, offer an extremely cost-effective option. Ours, for instance, is available for as low as $29 for 1,000 messages!

So, if you want a simple, effective way to reach your audience, bulk text messages might just be the perfect solution. Whether for reminders, announcements, or just keeping in touch, the benefits are clear!

How Do You Send Mass Texts?

It's really simple! It’s like sending a quick message to a colleague, but now you’re just reaching a lot more people. Whether you’re a business owner, a project manager, or someone coordinating a team, this easy process will help you connect faster than ever. The only thing that may take more than a second is the set-up.

Step 1: Pick Your Provider

First things first, you need to choose a mass messaging service. There are plenty of options out there, so take some time to find one that fits your business needs. Look for features that matter to you, like how many messages you can send, the ease of use, and any extra tools they might offer, like analytics or integration with your CRM.

Bonus: Make sure your provider asks if you'd want the mass texts to be sent from your phone number or if you want the provider to create a phone number.

Step 2: Sign Up and Set Up

After picking a service, it’s time to create your account. Most platforms will have you fill out some basic information, like your business name and email address. You might also need to verify your phone number. Once you're in, explore the dashboard. This is where you'll manage your contact lists, set up your messages, and keep everything organized.

Step 3: Import Your Contacts

Now it’s time to get your contacts in! You can manually add phone numbers one by one, but let’s be honest, that’s not the best use of your time. Most services allow you to upload a CSV file with your entire contact list. Just make sure you have permission from your list of contacts before adding them—no business wants to deal with the fallout from unsolicited messages!

Step 4: Create Your Message

Here comes the fun part! Compose your message in the text box. Keep it concise and to the point—most people prefer quick updates. You can also add personalization features if your service offers them, so each recipient feels like the message was crafted just for them. This is especially effective for customer communication and can lead to higher engagement rates.

Step 5: Send or Schedule

Finally, you can either hit send right away or schedule your message for a later time. Scheduling is a great way to ensure your message goes out at the perfect moment, like right before a product launch or a company-wide announcement. Just pick a date and time, and let the service handle the rest!

That’s all there is to it! Sending mass text messages is an easy and efficient way to communicate with your audience. So why wait? Start texting and keep everyone connected!

Is a Mass Texting Service Right for My Business?

If you’re looking for a way to keep your customers updated quickly and efficiently, a mass texting service might be just what you need! It’s a simple process that allows you to communicate important news or offers with just a few clicks. Whether you’re reminding customers about an upcoming sale, sharing exciting news, or just keeping everyone in the loop, mass texting streamlines the process and saves you time. Plus, it can even help make your messages more personal by including names or tailored content!

For a hassle-free experience and professional support, you may want to check out the myAmbs Mass Texting Service. We're ready to help you take your communication to the next level while saving your business money! Visit our mass message notification pricing page for more information!

Aaron Boatin

Aaron Boatin is President of Ambs Call Center, a virtual receptionist and telephone answering service provider. His passion is helping clients' businesses succeed. Melding high tech with high touch to provide the best customer service experience for clients is his core focus.